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10 Ways to Raise Finances for Startups
June 5 2017

Every business has to raise capital to get off the ground. You need money to buy equipment, pay employees and market your business to find customers. For small businesses, becoming profitable can take a while. This is particularly true for tech startups, even big platforms like Twitter can record large net losses. So if you […]

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Apps for Email
May 19 2017

Every year the battle rages on: is email marketing dead? Every year some say yes, and the next year the debate is raised again. But what is indisputable is that email is changing. More people are using email on their mobile devices, with most favouring email as their main channel for commercial messages. It’s clear […]

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Social Marketing: Twitter
May 12 2017

Guide to Twitter Marketing Twitter. Everyone’s on it. It’s a powerful platform for building connections between people and brands. It’s a way of creating, sharing and responding to momentary messages which take seconds to catch on or be buried under a tsunami of other ideas, opinions and links. In this kind of environment, a marketing […]

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Review Platforms for E-commerce
April 14 2017

Customer reviews are an important part of getting feedback for businesses, especially online businesses who use reviews and testimonials to advertise products and services on their site. A study of online customer behaviour shows that in recent years, more people are using reviews to pick businesses on a regular basis. Further evidence suggests more reviews […]

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Security Update
April 7 2017

Security Update Security is a continuous concern for the owners of commercial websites. Such websites are public-facing, with a professional reputation and often handle sensitive customer and user information. That’s why we keep ahead of the latest changes to online security and the evolving methods of strengthening security and reducing vulnerabilities. This security update concerns […]

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Enabling Online Payments
March 31 2017

If you own an online company, or your company has a website, then online payments can make it easier for your customers to obtain the services they need in a way that is effective for them. Having an online payment service for your business is definitely something you should be thinking about if you don’t […]

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On Spec Work
March 24 2017

We recently came across this video, parodying ‘spec work’. We’re a digital development and design company, and sometimes companies in this field get requests for speculative work. This article is our take on spec work and how it affects the design community. What is Spec Work? Free stuff is great, isn’t it? People like trying free […]

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Online payments and conversion rates
March 17 2017

What is the link between online payments and conversion rates? The economy is more global in scope than ever, nowhere more so than the realm of e-commerce, which allows someone from one part of the planet to buy an item from another part. But in order to make the most use of international markets, you […]

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Changes to Social Media in 2017
March 10 2017

This year is moving fast. It seems like 2017 only just began and it’s already February. But in an age of acceleration, social media is moving at an alarming pace. In order to have a successful social media campaign that connects potential customers with your brand, you have to keep up and make use of […]

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Video SEO
March 3 2017

If your 2017 online marketing strategy doesn’t have video as a major component, it’s time for a rethink. Video consumption on Youtube by younger, engaged viewers has exploded. Youtube now has a prime time audience among 18-49 year olds that’s bigger than the top 10 TV shows combined. Furthermore, young people are more passionate about […]