SEO

APPs December 2017

Hubspot Integration

Hubspot is a software solution for inbound marketing, which draws customers to a product through content, social media and SEO. It blends customer relationship management to analyse customer interactions and data, and marketing automation for emails, social media […]

SEO December 2017

What your SEO Agency should be doing for your business

What a Search Engine Optimisation (SEO) Agency should be doing for your business Selecting an agency to provide SEO services can be a minefield, there are many agencies that will promise great results, however quick wins can actually […]

Advertisement March 2017

Video SEO

If your 2017 online marketing strategy doesn’t have video as a major component, it’s time for a rethink. Video consumption on Youtube by younger, engaged viewers has exploded. Youtube now has a prime time audience among 18-49 year […]

Application security February 2017

The Guardian’s Journey to HTTPS

The Guardian recently started using HTTPS in their web address, a protocol for secure communication over a computer network. Their stated reasons for the change were privacy and security, improving the site’s SEO, protection of their content and […]

SEO January 2017

Intelligence driven keyword research

Classical keyword research, finding out how many times a keyword is used to get to your site in a given timeframe, is not particularly relevant to marketing for online businesses. Sure, it tells you what people type to […]

SEO November 2016

SEO 2017

What’s important for basic SEO strategies in 2017 We pride ourselves on constantly keeping ourselves at the forefront of the digital industry. This is no easy task and requires a constant effort to learn new strategies and even […]

Mobile Optimisation November 2016

Google to divide its index, within months!

(How this is one of the biggest opportunities for businesses in recent years) Here is what you need to know Currently, Google has a single index of documents which serves both Mobile and Desktop results pages. However, Google’s […]

Mobile Optimisation November 2016

Google is changing! How can your business take advantage?

“Within Months Google will separate mobile and desktop” How can my business benefit? Leverage higher rankings for your main keywords (jump ahead of competitors) Improve conversions and boost online sales and enquiries Increase visitors to your website and […]

SEO November 2016

LSI Keywords: Their Function and Application

LSI (Latent Semantic Indexing) keywords are the terms that people are likely to search for when looking for your site. On Google’s page rankings, suggestions for search words that are also used are provided. These are LSI keywords […]

SEO November 2016

The 5 Key Elements of On-Page SEO

On-page SEO is kind of like your online shop window. The shop window is the first thing people notice about your shop, and decide to enter and look around based on what they see: whether the display is […]

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